Founded in 2004 by Mark Zuckerberg's college roommate, Facebook became a household name and dominant force in social media and has risen from humble beginnings as a platform where Harvard University college students can create a global presence eight billion healthy consumers per month by 2021 .Let’s explore the growth, impact and controversy surrounding Facebook in more detail.


Evolution:

What began as a social networking platform for college students quickly grew to include users from all walks of life. Facebook's person-friendly interface, the power of profiles, notification feeds, and regular "like" buttons, and its emphasis on connecting groups of friends and family have helped boost adoption Over the years, Facebook has introduced Instagram, WhatsApp and many other projects have come to take over, thus increasing its reach and influence.


Influence:

Facebook is changing the way people talk, the percentage of facts, and basically every unique interaction. This has made it easier to quickly distribute information and facts, allowing consumers to express opinions, organize activities and communicate actively Companies are using Facebook's advertising platform to reach targeted audiences to gain financial and brand awareness.


 

Controversies:

Despite its incredible impact, Facebook has actually faced its fair share of controversy. Concerns about consumer privacy, information security, and exposure to misinformation and hate speech have dominated the platform. The Cambridge Analytica scandal, in which non-public records of hundreds of thousands of Facebook customers were withheld for unapproved political purposes, has sparked and widespread outrage